Contact
Recent Blogs
LET'S WORK TOGETHER! CONTACT US.
As a business owner, you want to save as much money as you can and get the maximum return on your investment for every single penny spent. Long gone are the days that advertising on billboards or the side of a bus were effective or efficient (or cheap for that matter). In today’s day, we have the internet, more specifically we have Social Media.
Social Media has caused the greatest change to our civilization in the past 50 years. Companies like Facebook, Instagram, and Twitter get millions of visitors every single day! They are great places from which you can gain new business and make sales. They make advertising online the new thing of the future. According to Statistica, “Facebook's global advertising revenue from 2009 to 2018. In the most recently reported year, the social media network generated 55 billion U.S. dollars in ad revenues.” This makes FB a gold mine for advertising.
According to the State of Inbound Marketing 2012 The Takeaway, “42% of marketers report that Facebook is critical or important to their business.” So, it seems that FB is the tool of the future for businesses. Below we have listed the top reasons you should be using Facebook ads for your business.
The internet made it possible for anyone in the world to find anything they want. Thanks to search engines like Yahoo, Google, and Bing (which are the top three most important search sites) you can search for a product or service and find what you are looking for within seconds. It’s a miracle for everyone, the customers and you as a business owner. But, how are people supposed to find you when you are new and just starting out? This is exactly why the use of Search Engine Optimization is important for small businesses because it has made it possible for otherwise unknown brands to get seen by your everyday consumer without needing to put up billboard ads or hand out flyers on the side of a busy shopping center.
When people go to Google or other search sites they are looking for something in particular so what they do is type in something called keywords. Keywords are a word or combination of words or phrases that condense the person, place, or thing that the person is searching for down to a more narrow result making them easier to find. It’s our job as a brand or business to make it easy for others to find us. This is what is called Search Engine Optimization, also known as SEO.
If you wish to be seen on the internet then you need to have one or more of the following so when people search for you they can find you: authority (from having a history as a popular brand or business), high rank on search sites (showing up at the top of the search index through SEO), or locality (being within a certain radius of the person searching for you). In this article, we will give you the top 5 reasons why SEO is important for a small business or brand.